SEO · Amman
SEO agency in Amman that gets your store found on Google and AI
E-SAFQA is an SEO agency in Amman, Jordan that specialises in online stores, working in Arabic and English. We fix the technical foundations, write product and collection content, and prepare your store to appear on Google and to be cited in ChatGPT, Gemini and Perplexity.
Why E-SAFQA in Jordan
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Arabic and English SEO together
We optimise bilingual stores in both languages and research keywords the way your customers actually type them, spelling variants included.
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Specialists in online stores
We work on product and collection pages and structured data, not generic blog posts that bring visitors who never buy.
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Migrations that keep rankings
We moved Luliz from Magento to Shopify with no lost products or rankings, using a URL plan and 301 redirects.
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Ready for AI search
We prepare your store to be quoted in AI Overviews and cited in ChatGPT, Gemini and Perplexity (AEO and GEO).
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Local SEO in Amman
We set up Google Business Profile and local signals for stores with branches or points of sale in Jordan.
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Clear monthly reports
A Search Console report every month: keywords, pages, clicks, and what we work on next.
Why your online store in Jordan needs SEO
Many Jordanian stores rely on Facebook and Instagram ads alone. That works while the budget is running, but when ad costs rise or a campaign stops, orders stop with it. SEO, search engine optimisation, gives you a second source of visitors you do not pay for per click: a customer searches Google for a product you sell and finds your store.
We work as an SEO agency in Amman that specialises in online stores rather than general websites. So our work starts with product and collection pages, the pages where customers actually buy, not with generic articles that bring traffic without orders.
What our SEO services in Amman include
- Technical SEO: indexing, speed, URL structure, broken links and duplicate pages.
- Structure and internal linking: logical collections that connect products and spread page authority.
- Product and collection content: written for people and for search engines, in Arabic and English.
- Structured data (Schema): for products, FAQs and the business.
- Local SEO: Google Business Profile for stores with branches.
- AEO and GEO: clear answer pages and an llms.txt file so your store appears in AI answers.
The full scope is on our SEO, AEO and GEO page, and how it applies to the local market is in our guide to SEO for online stores in Jordan.
Arabic SEO in Jordan: keywords as customers type them
Customers in Jordan do not type like a proofreader. Some search “متجر الكتروني” without the hamza, others “متجر إلكتروني”; many write “الاردن” instead of “الأردن”, or “شوبيفاي” instead of “Shopify”. Others search for the same product in English. Good Arabic SEO covers these forms naturally in titles and content, without stuffing that hurts readability.
That is why we start with real keyword research from Google’s tools and Search Console data, not guesswork. The full method is in our Arabic keyword research guide.
Freelance SEO expert or an SEO agency in Amman?
| Criterion | Freelance SEO expert | General SEO agency | Ecommerce SEO agency |
|---|---|---|---|
| Technical store SEO | Depends on the person | Often generic | On a platform it works on daily |
| Product and collection pages | May be out of scope | More articles than products | The starting point |
| Implementing changes in the store | Needs another developer | Needs another developer | Done by the same team |
| Link to sales | Rarely | Traffic only | Traffic and orders together |
The biggest difference is implementation. An SEO report with fifty recommendations is useless if nobody applies them in the store. Because we build and migrate Shopify stores, we apply the recommendations ourselves, as we did when migrating Luliz from Magento while keeping URLs and rankings, and at BrandVIP, where SEO came together with cleaning up data for more than 5,000 products.
What you get in the monthly SEO report
No jargon-filled PDFs. Every month you get a clear picture from Search Console and your store’s numbers:
- The keywords your store appears for, their average position, and what moved up or down.
- The pages that bring the most clicks, and product pages that show up often but rarely get clicked, so we can improve their titles and descriptions.
- Any new indexing issues, and what we did to fix them.
- Orders coming from organic search in your store, because traffic alone is not the goal.
- Next month’s plan: which pages we will work on, and why.
That transparency runs through all our services: a report in your store’s numbers, and every change we make logged. If you want to know what we did this month, the answer is written down before you ask.
Local SEO in Amman and Google Business Profile
If your store has a branch, showroom or pickup point in Amman or any Jordanian city, Google Business Profile is a key part of showing up in Maps and local search. We set up the profile and connect it to the store; the steps are in our guide to Google Business Profile for stores.
SEO works best on a store that is designed properly from the start, so we pair it with ecommerce website design in Jordan, and with paid campaigns that bring orders while rankings grow, through our digital marketing agency in Jordan.
How we work with you
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Full technical audit
We check indexing, speed, structure, broken links and structured data, and rank issues by impact.
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Keyword research
We build an Arabic and English keyword map with every spelling variant and assign each term to the right page.
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Structure and content
We fix technical issues, rebuild collections and internal links, and write product and page content.
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Monthly follow-up
We monitor Search Console and update priorities each month based on what brings visits and sales.
Jordanian stores we work on
Beauty and skincare · Jordan
Luliz
A complete migration from Magento to Shopify for a beauty store, then ads and SEO management.
Magento → Shopify Full migration
Read the case study – Luliz →Perfumes and beauty · Jordan
BrandVIP
A perfume and beauty store with 5,000+ products: ads, SEO, data cleanup, and a custom supplier sync engine.
778+ Purchases in 7 months
Read the case study – BrandVIP →Beauty and skincare · Jordan
Sophie's
Migration from Odoo to Shopify for a beauty store with 4,000+ products, with SEO, ads and checkout audits.
4,286 Published products
Read the case study – Sophie's →Guides for Jordanian merchants
SEO in Jordan: Real Search Data and How to Pick an Amman Agency
SEO for Jordanian online stores using real Keyword Planner data: Arabic vs English demand, spelling variants, local SEO in Amman and choosing an agency.
· 8 min read
Read the article – SEO in Jordan: Real Search Data and How to Pick an Amman Agency →Arabic Keyword Research for Online Stores: A Practical Guide
Arabic keyword research for online stores: spelling variants, dialect vs MSA, Keyword Planner by country, intent mapping and free tools that are enough to start.
· 6 min read
Read the article – Arabic Keyword Research for Online Stores: A Practical Guide →Google Business Profile for Stores: Local SEO Setup Guide
Google Business Profile for stores with branches: setup, categories, posts, reviews, linking to your online store and Gulf tips for free visibility on Maps.
· 7 min read
Read the article – Google Business Profile for Stores: Local SEO Setup Guide →Frequently asked questions
How long does SEO take to show results?
Technical improvements show within weeks. Meaningful organic growth usually needs three to six months of continuous work.
Do you guarantee the first position on Google?
No, and nobody can honestly guarantee it, because Google decides rankings. What we commit to is a clear plan, steady execution and a monthly report showing progress in keywords and traffic.
Should I hire a freelance SEO expert or an SEO agency?
A freelance SEO expert may master one area, such as content or links. An SEO agency that specialises in online stores combines technical SEO, content and development of the store itself, so recommendations get implemented instead of staying in a report.
Do I need SEO if I already run Facebook and Instagram ads?
Yes. Ads stop when spending stops, while organic traffic keeps coming. And a customer who saw your ad may search for you on Google before buying.
Do you do SEO for stores that are not on Shopify?
Our focus is Shopify stores, because we control their technical structure fully. We assess a store on any other platform in the free consultation and tell you plainly what can be achieved.
What are AEO and GEO?
AEO prepares content to be quoted as a direct answer in Google and AI Overviews. GEO prepares the site to be cited in ChatGPT, Gemini and Perplexity.