Paid ads management
Ads measured in orders and margin, not clicks.
We manage Meta (Facebook and Instagram), Google (Search, Shopping, Performance Max), Snapchat and TikTok campaigns for Shopify stores. Every campaign is built on the real economics of an order: product cost, shipping, margin. We set the maximum cost per acquisition before spending a single dollar.
What is included
- Audit of the account, tracking and current campaign structure
- A full funnel: awareness, consideration, purchase, repeat purchase
- Catalog and dynamic product campaigns and Google Shopping
- Static, video and UGC creative with content creators
- Monthly reports with MER and cost per acquisition versus margin
- Protection of winning campaigns: no pausing or restructuring without evidence
Who it is for
Shopify stores that spend on ads and want profit, not clicks, and new stores that want to launch their first campaign properly.
Expected outcome
Profitable, measurable growth: more orders at an acquisition cost below your margin, and a clear monthly report in your store's numbers.
Related work
Electronics and accessories · Jordan
Xmart
A Jordanian electronics store with thousands of products: Meta and Google ads, performance audit, and a custom CliQ payment app.
11x Meta ROAS, Q2 2025
Read the case study – Xmart →
Perfumes and beauty · Jordan
BrandVIP
A perfume and beauty store with 5,000+ products: ads, SEO, data cleanup, and a custom supplier sync engine.
778+ Purchases in 7 months
Read the case study – BrandVIP →
Home and kitchen appliances · Jordan
Brandat Jordan
Home appliances and global brands: Meta and Google Shopping ads with consistent returns for eight months.
7x–20x Monthly Meta ROAS
Read the case study – Brandat Jordan →Related articles
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Read the article – How to Choose a Digital Marketing Company for Your Online Store →Frequently asked questions
What ad budget should I start with?
It depends on your product's margin and price. We calculate the maximum cost per acquisition from order economics and propose a budget that gathers enough data within two to four weeks.
What is MER and why do you measure it?
MER is total store sales divided by total ad spend across all platforms. It reflects real profitability because each platform's numbers overlap and cannot be added together.
Do you manage ads for stores not on Shopify?
Yes, but our focus and best results are with Shopify because we control the store and the tracking together.